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Lioncastle Creative, Josh Ellis, branding, branding archetypes, crowdfunding, Crowdfund Better, Los Angeles, Boise, small business, ideal customer,
Getting Started

Humanizing Your Brand (a brief intro to archetypes)

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Written by Scott Madsen
Crowdfunding Education

To Deliver on its Promise, Crowdfunding Needs Better Language

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Written by Kathleen Minogue
Getting Started

Does Branding Matter for Your Crowdfunding Campaign?

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Written by Scott Madsen
NIIC, Northeast Indiana Innovation Center, Karl R. LaPan, Kathleen Minogue, interview, women-owned business, small business owner, entrepreneurship, Hoosier, small business, startup business, business crowdfunding, crowdfunding for business, crowdfunding platforms, crowdfunding campaign timeline, crowdfunding campaign tips, crowdfunding tips, known network
Crowdfunding Education

INSTALLMENT #2: Mechanics & Dynamics of Crowdfunding

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Written by Kathleen Minogue
NIIC, Northeast Indiana Innovation Center, Karl R. LaPan, Kathleen Minogue, interview, women-owned business, small business owner, entrepreneurship, Hoosier, small business, startup business, business crowdfunding, crowdfunding for business, non-financial value of crowdfunding, types of businesses that can crowdfund, cost of crowdfunding campaign preparation, Ethan Mollick, Wharton University
Crowdfunding Education

INSTALLMENT #3: Integrating Crowdfunding into Your Business Model & Strategy

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Written by Kathleen Minogue
Distilling

If You Don’t Declare Your Value, No One Else Will

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Written by Kathleen Minogue
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As Seen In...

Crowdfund Insider, Crowdfund Better, Kathleen Minogue, crowdfunding
Forbes, Forbes Magazine, Forbes Books Radio, Devin Thorpe, Kathleen Minogue, Gregg Stebben, Your Mark On The World, Crowdfund Better, crowdfunding, alternative capital, alternative funding, small business funding, small business lending, small business owner, women business owner,
Wall Street Journal
Idaho Business Review, Sharon Fisher, crowdfunding, Crowdfund Better, Kathleen Minogue, crowdfunding for business, small business crowdfunding, Idaho crowdfunding, crowdfunding article, crowdfunding news, crowdfunding publication

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